Business Type: Mid-sized catering company
Challenge: Ella’s catering business was thriving until the COVID-19 pandemic disrupted everything — deliveries became unpredictable, staff shifts were chaotic, and vendor communication broke down. Orders were getting lost, staff were burning out, and the team was reacting day by day without a system in place.
What I Did:
-
Rebuilt the company’s entire logistics workflow from scratch to work in a remote-friendly, flexible format
-
Designed a cloud-based system to track real-time orders, staff availability, and vendor schedules
-
Implemented a team-friendly dashboard that required minimal training but maximized visibility and coordination
Outcome:
✔ The business experienced zero downtime despite pandemic restrictions
✔ Delivery and vendor coordination improved dramatically
✔ The system continues to support business operations 3+ years later
Why It Matters to SMBs:
When you're facing uncertainty, I help turn panic into process — so you can stay focused on your customers while the backend holds together.